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Category Archives: News & Insights

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Gamification is the process of using game elements into marketing and business strategies. For instance, Starbucks gives you a stamp each time you buy a coffee and 10 stamps can get you a drink for free....

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Regardless of your industry, the market is likely saturated. When you’re selling the same things as thousands of other direct competitors, your last competitive edge is how you treat people who walk...

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For many, a good deal with PBMs is just a dream. At best, you could get contracts that are barely acceptable. Costs remain high and it seems you aren’t as covered as you think you should be. In the end,...

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Your smartphone has everything. Do you agree? And, it’s causing the death of a number of industries. Newspapers are becoming obsolete, as the publications shift from print to digital-for-mobile. Movie...

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Recently, you’re seeing a good number of tech innovations. The Internet shows that it has the ability to connect everything. Online devices aren’t called ‘smart’ for no reason; they really are...

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Keeping employees takes more than simply giving them a good pay, but that’s certainly one of the major reasons they will stay. Employee retention is an important factor in any business, as it shows how...

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For all travelers, the number one thing that they usually look for when booking in a hotel is reliable Internet connection. Unfortunately, not all businesses in the hospitality industry have internet access...

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It’s already 2016, but if you think your SEO techniques are still so 2015, you might want to rethink your strategies. The ever-changing SEO climate makes it necessary for you to stay abreast of new developments...

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One of the least complicated ways to increase your site’s ranking and worth is to ensure that it is search engine optimised. SEO/search engine optimisation is the process of improving your site so...

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Search engine optimisation (SEO) is an ever-changing field, with new techniques and strategies being developed to cope with the various new advances. And this also means that there are many techniques...